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Project 2029 Releases ‘Kids Over Clicks’ Plan to Tighten Tech Rules for Children

The proposal seeks to limit platforms’ legal shields and impose age, privacy and design rules as a model for the 2028 Democratic agenda.

Overview

  • Project 2029 publicly unveiled the 'Kids Over Clicks' framework on Monday as its first major policy blueprint for the 2028 Democratic field.
  • The plan would narrow Section 230 protections so platforms can face liability for AI‑generated content, paid ads, illegal activity and facilitation of stalking or nonconsensual behavior.
  • The proposal calls for banning social media accounts under 16, pushing for a smartphone‑free childhood until about 14, enforcing privacy‑by‑default and safety‑by‑design rules, and restricting cellphones in schools.
  • Project 2029, led by Chad Maisel, has drawn endorsements from figures including Sen. Cory Booker, Gov. Mikie Sherrill, AFT President Randi Weingarten, and writer Jonathan Haidt.
  • Analysts note the group plans to pursue some measures through executive action but face steep hurdles in Congress and practical enforcement problems such as age verification circumvention and VPN use, and the idea joins a long history of bipartisan but difficult tech regulation efforts with precedents in places like Australia.