Printemps to Cut 229 Jobs and Close Rennes Store in New Restructuring

Overview

• The retailer, which announced the plan Tuesday, will eliminate 229 roles across its stores and headquarters and will wind down its Rennes site.
• The Rennes location employs about 51 company staff, and unions warn contractors and concession brands there could also shed jobs.
• The reorganization also creates 91 positions and changes 17 others, with new roles spread across stores, the printemps.com marketplace, and the Paris headquarters.
• Management blames a long slump in consumer goods sales, weaker household purchasing power, and pressure from ultra‑fast‑fashion and second‑hand platforms like Shein and Vinted.
• The move extends years of cutbacks under Qatari ownership, following 2020 closures and recent Brest liquidation, as the group continues without a permanent CEO since September 2025.