Overview
- The India-focused multi-year agreement was announced Monday, July 27, 2026, and commits Prime Video India to add more than 100 CJ ENM titles to its catalogue over the next two years.
- The deal explicitly includes a slate of 26 new CJ ENM series plus a broader selection of library shows, with the rollout beginning immediately and continuing through the two-year window.
- All new and upcoming titles under the pact will carry English subtitles and dubbed audio in Hindi, Tamil and Telugu to reach viewers who prefer regional languages.
- Prime members in India will be able to stream the added CJ ENM shows at no extra cost as part of their standard subscription, starting with Yumi’s Cells Season 3.
- The agreement extends a prior global distribution arrangement between Prime Video and CJ ENM and reflects CJ ENM’s wider push into India while giving Prime Video India a stronger K-content pipeline to attract younger and regional audiences.