Overview
- Abbey Clancy’s Instagram post drew thousands of likes and prompted national write-ups highlighting the dress’s sudden buzz.
- Primark’s Square Neck Corset Midi Dress is priced at £10 and comes in blue with white polka dots, white with black polka dots, or plain black in sizes 6–18.
- The cotton-rich design is listed as 97% cotton and 3% elastane with a square neckline, a corset-style bodice, a V-shaped dropped waist, and a full gathered skirt.
- Shoppers can buy it online for click-and-collect or look for stock in selected Primark stores.
- Coverage contrasts the £10 dress with a similar polka-dot midi from Next at £65 that uses polyester and appears more fitted in product photos.