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Primark Denies Reports It Will Launch Home Delivery

The retailer signals it is sticking with store pickup despite scrutiny tied to an ABF spin-off.

Overview

  • News outlets citing The Times reported Monday that Primark was preparing home delivery and linked the plan to its interest in ASOS’s Lichfield warehouse.
  • Hours later Monday, Primark said its position on home delivery is unchanged and said it looked at the Lichfield site only to support its Click & Collect service.
  • Marks & Spencer bought the 437,000 sq ft Lichfield facility for £67.5 million, and the site was built to handle online orders using automation.
  • Primark’s current digital offer includes Click & Collect, introduced in 2022 and rolled out across Great Britain by 2025, and a UK app launched in April 2026 with real‑time stock checks and alerts.
  • Coverage highlights pressure from low-cost online rivals and notes ABF plans to spin off Primark by end‑2027, while Primark has long said low prices and high return costs make home shipping hard to run at a profit.