Overview
- Porsche, which announced the cuts Friday, will wind down Cellforce, Porsche eBike Performance and Cetitec in a shift back to its main car business.
- About 50 jobs will go at battery unit Cellforce, roughly 360 at the e‑bike drives venture in Ottobrunn and Zagreb, and around 90 at software firm Cetitec split between Germany and Croatia.
- CEO Michael Leiters said Porsche is adopting a “technology‑open” powertrain strategy that undercuts the case for its own battery cell effort, while weaker e‑bike demand and shifting software needs drove the other closures.
- The company said these steps follow a broader overhaul that included an April agreement to sell stakes in Bugatti Rimac and Rimac Group to a consortium led by HOF Capital, and management will now begin talks with works councils.
- Porsche cited falling sales in key markets, U.S. tariffs and slowed EV rollouts such as the delayed Macan Electric as pressures on profits, and the job losses equal roughly 1% of its 42,000‑strong workforce.