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Polls Put Takaichi on Track for Big Lower-House Win Ahead of Snap Election

Polling strength reflects youth enthusiasm fueled by a consumer “Sanamania.”

Overview

  • Japan votes on Sunday, February 8, in snap lower-house elections called by Prime Minister Takaichi Sanae.
  • Multiple surveys suggest her governing coalition is positioned for a sizable victory and could retake an outright LDP majority.
  • Reuters-cited polling indicates the LDP could capture up to about 300 of the chamber’s 465 seats.
  • Takaichi’s personal approval is especially strong among younger voters, with a pop-culture consumer boom and a far larger social-media following than the opposition leader.
  • Analysts caution that party approval trails her personal ratings and that uneven youth turnout could limit how fully her popularity converts into district wins.