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Pinterest CEO Urges Global Ban on Social Media for Under‑16s

His position challenges industry consensus to push for enforceable age checks.

Overview

  • Bill Ready set out the call in a Time op-ed and LinkedIn post, writing that there should be “no social media for teens under 16” with real enforcement and accountability for mobile platforms and apps.
  • Ready praised Australia’s under‑16 restriction as a model and cited a broader international shift, with measures announced or advanced in countries including Malaysia, Spain, Indonesia, France and Germany.
  • Pinterest says accounts under 16 are private by default and cannot receive messages, comments or likes from strangers, and a spokesperson said the company is not changing those policies.
  • Ready argued self‑regulation has failed, likened tech leaders to past tobacco executives, and endorsed the U.S. App Store Accountability Act that would require app stores to verify users’ ages, a bill that has cleared a House committee.
  • The intervention lands as a Los Angeles jury deliberates in a case alleging Google and Meta’s platforms fuel a youth mental‑health crisis, while critics warn bans can be evaded and age‑verification regimes may threaten privacy.