Overview
- Phoenix will host the NCAA Women’s Basketball Final Four for the first time, with games at Mortgage Matchup Center April 3–5 and the championship on April 5.
- A Feb. 24 kickoff at the arena featured Mayor Kate Gallego and NCAA officials including Lynn Holzman and Amanda Braun.
- Tourney Town at the Phoenix Convention Center will be free and open to the public, offering interactive games, skill contests and sponsor activations from April 2–5.
- Additional free programming includes a new 3rd Street block party, a downtown dribbling parade for kids and a concert at Hance Park, with the headliner to be announced in the first week of March.
- ASU’s athletic department will lead operations with teams for media relations, statistics, sports medicine and visiting‑team liaisons, with the 68‑team field to be revealed March 15.