Overview
- Barak Turovsky, named EVP and head of consumer AI on Monday, reports to chief product officer Dane Glasgow, with applied-intelligence lead Robert Dumoulin now reporting to him.
- His mandate is to grow AI and machine-learning teams and deploy the tech for better personalization, content discovery, engagement tools, and monetization on Paramount+ and Pluto TV.
- Turovsky brings deep experience from Google, where he led the Languages AI group, and from senior AI roles at General Motors and Cisco.
- Paramount plans a unified backend this summer for Paramount+, Pluto TV and BET+, with BET+ folded into Paramount+ to streamline operations and speed product updates.
- New consumer features in testing include a mobile clips feed, gaming, live stats and polling, and AI-generated artwork, which executives say support a summer refresh and prepare for a planned Warner Bros. Discovery transaction at the end of the third quarter.