Overview
- The duo announced A ? of When, a collaborative album due July 10 on Domino that will be sold only on physical formats and as a paid download.
- The title track is available now as a purchasable download when you pre-order the album.
- Panda Bear and Sonic Boom said they will not place the record on streaming services and will minimize online promotion.
- Promotional plans focus on radio, live shows, in-person listening parties, Q&A sessions and independent record-store releases.
- The album continues their post-Reset collaboration and features contributions from Mary Lattimore and Daniel O’Sullivan, a move framed as a response to streaming economics and AI-driven content that could shift attention back to physical sales and live events.