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Palm Springs Launches 'Marilyn 100' With May 30 Guinness Record Bid for 500 Lookalikes

A standardized $75 costume kit will be used to meet Guinness uniformity rules.

Overview

  • The four-day festival runs May 29–June 1, with the record attempt scheduled for Saturday, May 30 in downtown Palm Springs.
  • Organizers aim to gather 500 participants dressed as Marilyn Monroe to surpass the standing mark of 254 set in 2020 in Brighton, Australia.
  • Registration is open at pspride.org, and each $75 Marilyn Icon Kit includes the white halter dress and platinum-blonde wig plus entry to the official gathering.
  • A Marilyn Glam pop-up dressing room and boutique near the Forever Marilyn statue will operate May 28–30 for on-site registration and kit pickup.
  • Proceeds will benefit Palm Springs Pride, whose leaders are promoting the event as a celebration of visibility and inclusion.