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Palm Beach County Approves Trump Airport Licensing Deal as Gold Logo Unveiled

The license shifts control of airport branding, including biographical messaging, to a Trump‑affiliated trademark holder.

Overview

  • County commissioners, in a 4–3 vote Tuesday, approved a non‑exclusive, royalty‑free license that implements Florida’s law to rename Palm Beach International as President Donald J. Trump International Airport.
  • Under the agreement, DTTM Operations can approve branding and biographical materials and can require airport shops to buy any Trump‑named merchandise from vendors it designates.
  • The FAA said airport names are a local choice, though it must update charts and databases, with the county targeting a July 1, 2026 effective date for the new name.
  • Eric Trump revealed a gold eagle logo on X after the vote, previewing the aesthetic the Trump side recommended for signage and marketing tied to the rebrand.
  • County staff estimate about $5.5 million to change signs and systems, potential state support is not final, DTTM’s February trademark filings remain active, and a local pilot’s lawsuit challenging the renaming is still pending.