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Palace Cancels SoHo Air Max 95 Drop After Crowd Clash, Moves Sales Online

The switch reflects growing safety concerns around in-person, first-come sneaker launches.

Overview

  • Palace called off the New York City store release and told shoppers to buy on its website at 11 a.m. Eastern.
  • Police said a verbal dispute during wristband distribution turned into a fight, and two 21-year-old men now face assault charges.
  • Reporters on the scene described crowds packing the SoHo block and officers responding to restore order.
  • A separate drop through Nike’s SNKRS app is still slated for April 16, according to HotNewHipHop.
  • The episode fits a pattern of scrapped first-come events in recent years as retailers shift to online releases to manage crowds and safety risks.