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Overview
- ABC and Hulu drew 17.86 million viewers for the 98th Academy Awards, down about 9% from 2025 and the smallest TV audience since 2022, according to Nielsen.
- Adults 18–49 delivered a 3.92 rating, roughly 5.34 million viewers in the key demo, marking a 14% year-over-year decline.
- Social conversation climbed 42% to more than 181 million impressions during the telecast, per Talkwalker’s Social Content Ratings.
- One Battle After Another led with six Oscars including Best Picture and Best Director for Paul Thomas Anderson, while Sinners won four including Best Actor for Michael B. Jordan and Best Original Screenplay for Ryan Coogler, with Conan O’Brien returning as host.
- The show contended with audio and other technical glitches and competed with a record World Baseball Classic semifinal on FS1 and Fox Deportes that drew 7.37 million viewers.