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Oreo and Marvel Announce 'Stuf of Legends' Cookies With 32 Designs and Color‑Changing Crème

Fans can unlock a fourth collectible pack via a QR‑code storyline that also enters them in a sweepstakes.

Overview

  • Special‑edition packs go on presale January 26 at OREO.com/UnwrapTheCollab, with a limited‑time nationwide retail rollout beginning February 2.
  • Four collectible packages feature illustrations by Marvel artist Todd Nauck, though only three hit shelves at first with the fourth gated behind the fan experience.
  • The cookies include 32 unique embossments across the Avengers, Spider‑Man, X‑Men, and Fantastic Four, the largest single drop of designs for Oreo to date.
  • A first‑of‑its‑kind creme shifts color from gray to blue, adding an interactive twist without changing the classic Oreo taste.
  • Scanning the QR code on packs or visiting MarvelOREOStufOfLegends.com lets participants vote on delivery routes and earn sweepstakes entries for prizes including a $1,400 check, a $500 Disney.com gift card, and a $100 OREO.com code, with the promotion running through February 18 for eligible U.S. residents.