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Operation Bluebird Files to Cancel X’s ‘Twitter’ and ‘Tweet’ Trademarks, Plans Revival at Twitter.new

Legal experts say the dispute could turn on abandonment evidence versus lingering consumer association with the Twitter name.

Overview

  • Operation Bluebird has petitioned the USPTO to cancel X Corp.’s TWITTER and TWEET registrations, arguing the marks were abandoned after the 2023 rebrand to X.
  • The Virginia startup has opened twitter.new for handle reservations and says a prototype is in place for a planned launch next year.
  • The petition cites Musk’s public farewell to the Twitter brand, the removal of bird logos, and the migration from twitter.com to x.com as evidence of nonuse.
  • X renewed a Twitter registration in 2023, a step the petitioners acknowledge but argue does not preclude an abandonment finding.
  • X has until early February 2026 to respond, and lawyers note that even if registrations are canceled, X could pursue infringement claims based on residual goodwill that may take years to resolve.