Overview
- OpenAI listed new Supply Co. items on July 16–17, and its $70 ChatGPT basketball and $230 Codex Micro keyboard reportedly sold out within a day.
- The basketball is a Size 7, 100% rubber ball with ChatGPT branding and contains no sensors, connectivity, or built‑in AI features.
- Codex Micro is a purpose‑built $230 desktop controller with keys, a joystick, and connectivity for Codex workflows and has clearer ties to OpenAI’s software.
- The basketball drew widespread online mockery over price and relevance but brisk sales suggest demand for branded, limited‑edition tech collectibles.
- The merch rollout comes as OpenAI pursues larger consumer‑hardware plans reported by Bloomberg, including a rumored screenless speaker and design work tied to LoveFrom, though those devices remain unannounced and contested in a legal claim by Apple.