Overview
- OpenAI president Greg Brockman labeled the supposed leak "fake news," and spokesperson Lindsay McCallum Rémy said it was "totally fake."
- The now-deleted Reddit post came from a newly created account called "wineheda" that claimed a shelved ad revealed an orb-shaped device with wraparound earbuds.
- Actor Alexander Skarsgård appeared in the fabricated materials, with some reports referring to the device as "Dime."
- Tech reporter Max Weinbach shared screenshots of an email offering $1,146.12 to promote a tweet about the teaser, and OpenAI’s CMO cited an entire fake website supporting the hoax.
- OpenAI’s actual Super Bowl spot promoted Codex, while the company’s separate work on consumer hardware with Jony Ive remains unannounced in detail.