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ONF Signs With KI Entertainment, Retains Name After IP Transfer

KI Entertainment assumes ONF’s trademarks to preserve the name under a creator-led partnership.

Overview

  • KI Entertainment announced on March 5 that ONF signed an exclusive contract with the agency.
  • After talks with the previous company, KI Entertainment acquired all ONF-related trademarks and intellectual property, allowing the group to keep its identity.
  • The agreement is framed as a partnership with members taking leading roles in planning and production, with the agency pledging comprehensive, systematic support.
  • ONF introduced a new motion logo and updated group and individual profile photos across official social channels.
  • Member U will promote under his real name, Yuto, starting March 5, and the group plans a YouTube livestream on Tuesday to share upcoming plans.