Overview
- Industry tracking now points to about $14 million for the three-day and a third-place start, according to Dark Horizons.
- The horror film took in $2.6 million from Thursday previews and early-access screenings.
- Focus backed the wide launch with 2,542 theaters and 435 premium large-format screens, plus a viral “One Wish Willow” push that sold out replica tie-ins.
- Critics and ticket buyers each rate it at 95 percent on Rotten Tomatoes, which signals strong word of mouth.
- Younger adults have skipped the two holdover leaders, which could give Obsession more room to climb in the weekend chart, according to The Hollywood Reporter.