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NRW Tax Authorities Audit More Than 7,000 Influencers Identified From Social Media Data

The reviews follow a processed multi‑platform data package supplied to investigators by the state’s financial crime office.

Overview

  • Officials say more than 7,000 North Rhine‑Westphalia residents labeled as influencers are now being checked for proper tax declarations.
  • The LBF NRW obtained a dataset from several social‑media platforms and processed it to link thousands of records to individuals in the state.
  • Authorities describe the workload as time‑consuming due to the volume of cases, with case‑by‑case audits underway.
  • A dedicated Influencer‑Taskforce is coordinating the effort and is focused on professional creators thought to be major evaders rather than small accounts.
  • No enforcement outcomes have been announced to date, with earlier estimates putting potential tax losses around €300 million.