Overview
- CMF co-founder Akis Evangelidis announced on June 19 that Nothing will not launch a CMF Phone 3 Pro or any new CMF phone this year because current RAM and memory costs make a true successor too expensive for the sub-brand’s value focus.
- Nothing executives, including CEO Carl Pei, have said memory costs have jumped sharply and now represent the single most expensive component in some phone builds, with the company estimating that reproducing the CMF Phone 2 Pro’s hardware today would raise its price by roughly 50%.
- The company says CMF will still ship several non-phone products and explore new categories this year while the main Nothing smartphone pipeline remains active.
- Media reports and tipsters claim some CMF handset projects have been moved into the main Nothing brand, but Nothing has not fully confirmed any transfer or rebranding of specific phone projects.
- Industry watchers frame the move as another symptom of a wider RAM price shock that is raising phone launch costs and forcing makers to delay or reprice budget models, a shift likely to push higher prices for value-conscious buyers this year.