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Norwegian Fans Stage 'Viking Row' on Boston Escalator Ahead of World Cup Match

The stunt turned an escalator at South Station into a viral fan moment that highlighted supporter creativity and raised safety questions.

Overview

  • A group of Norway supporters sat in rows on a moving escalator at Boston's South Station and mimicked their trademark 'Viking Row' chant and rowing motion while waving flags.
  • Video of the stunt was shared widely on X by users including Mario Nawfal and Jeremy Siegel and quickly went viral across social platforms.
  • Bystanders at the station cheered and filmed the display, which outlets say added to the festival-like World Cup atmosphere in Boston.
  • Some viewers voiced concerns about safety, noting that flags or clothing could get caught in escalator machinery, and no injuries or official statements have been reported.
  • The moment underscored a long-standing Norwegian fan tradition that is usually performed inside stadiums and showed how supporter culture can create shareable scenes in host cities.