Overview
- NoBull’s $50 million raise marks its first funding round since Mike Repole acquired a majority stake in 2023.
- NoBull Nutrition debuts with protein and electrolyte products as the brand expands beyond apparel.
- Tom Brady’s TB12 Sports is winding down, with its core approach integrated into NoBull’s broader wellness platform.
- Brady is a co-owner of NoBull following the merger of TB12 and Brady Brand into the company.
- NoBull added influencer Livvy Dunne and Islanders player Matthew Schaefer as new partners to reach younger, mainstream consumers.