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Nintendo Pauses Multilingual Switch 2 Sales in Japan to Curb Scalpers

The company said the move is a short-term fix to stop resellers exploiting a weak yen ahead of planned regional price rises.

Overview

  • This week Nintendo temporarily suspended online sales of the Nintendo Switch 2 multilingual model on its Japan store after identifying multiple orders it judged were bulk purchases for resale.
  • Nintendo set new eligibility rules that require at least 50 hours of prior Switch playtime as of May 31 and limit purchases to one console per Nintendo Account.
  • The restrictions apply only to the multilingual model sold directly through Nintendo’s online store and do not change purchase rules for the Japan-only Japanese-language SKU.
  • Reporters and Nintendo say the policy responds to import resale driven by a weak yen and to an incentive created by a planned $50 price increase in some Western markets this September.
  • The company framed the step as a temporary anti-scalper measure tied to broader cost pressures on hardware, and observers say the rule mirrors past launch-era limits meant to prioritize genuine players.