Overview
- The NFL, which announced the move Monday, selected TMRW Sports to develop and run a new professional league for women and men.
- Funding includes up to $32 million authorized through the clubs’ 32 Equity arm, with investors ranging from Tom Brady and Peyton Manning to Serena Williams, Billie Jean King, and firms like Silver Lake and Bessemer Venture Partners.
- The league is targeting a launch aligned with the run‑up to the Los Angeles 2028 Olympics, while key details such as format, team locations, eligibility, naming, and media rights remain under development.
- Flag football participation has surged to about 20 million players worldwide, including roughly 4.1 million youth in the U.S., as high schools in 39 states add programs and the NCAA advances women’s flag with schools like Nebraska launching a varsity team.
- TMRW Sports, founded by Tiger Woods, Rory McIlroy and CEO Mike McCarley, brings its TGL experience to the build, and executives have signaled a likely summer schedule as media and sponsorship talks continue.