Overview
- Hans Schroeder said the NFL will solicit interest from companies outside its core broadcasters for at least one live game.
- He indicated the league may bundle a portion of the expanded international slate for sale as soon as next year.
- Schroeder noted that major digital platforms now reach broadcast-level audiences, increasing the NFL’s options for distribution.
- The NFL previously sold a Week 1 game to YouTube for about $100 million, providing a template for one-off digital deals.
- Broader discussions with Disney/ESPN, Paramount Global, NBCUniversal and Amazon are expected later this year, with current deals running to 2033 and an opt-out after 2029-30.