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Netflix Reportedly to Premiere Brad Bird’s Ray Gunn Rather Than Give It an IMAX Theatrical Run

The reported choice highlights a clash between Netflix’s streaming-first approach and Paramount‑owned Skydance’s desire for a big-screen launch.

Overview

  • Industry reports say Ray Gunn, Brad Bird’s new animated film from Skydance Animation, will debut on Netflix instead of opening in theaters or IMAX.
  • Netflix reportedly shifted Greta Gerwig’s Narnia out of the Thanksgiving IMAX slot and then gave that holiday platform to David Fincher’s Once Upon a Time in Hollywood sequel.
  • Sources quoted by trade outlets say Fincher was not seeking a Thanksgiving IMAX-style release, leaving questions about why Ray Gunn did not get the window.
  • Skydance’s integration with Paramount is cited as a factor in the dispute, and filmmakers have expressed frustration even as the film reportedly tested well at a recent screening.
  • Commentary frames the move as part of a larger debate over whether streaming-first releases are costing animated titles theatrical box-office opportunity, with K-Pop Demon Hunters used as an example of missed upside.