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Netflix Pursues Four-Game NFL Package Including Thanksgiving Eve and Week 1 International

The move signals the league’s plan to lock in short streaming bundles before the season.

Overview

  • Netflix is seeking to expand to four NFL games, targeting a Thanksgiving Eve slot and an international matchup, according to a Wall Street Journal report Monday.
  • The Week 1 49ers–Rams game in Melbourne is set for Opening Week Thursday with no network named, and the NFL shifted it into a four- or five-game bundle, per Puck.
  • The league is carving out mini-packages of four to five games and wants new agreements to start right away and extend into 2033 or 2034.
  • After selling NFL Network to Disney, the NFL reclaimed four former NFLN game windows that it is now shopping to streamers.
  • Netflix is in the final year of its Christmas Day deal, and recent holiday games fell about 18% short of its ad guarantees, prompting make-goods that could shape talks.