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Netflix Greenlights Life‑Size 'Monopoly' Reality Series

The project tests Netflix’s strategy of turning familiar brands into large unscripted shows.

Overview

  • Netflix announced Monday that it has greenlit a life‑size Monopoly competition, opened casting, and set a $2 million grand prize.
  • The series will seat 12 U.S.-based contestants inside a constructed 'Monopoly Town Square' where players buy properties, negotiate deals, and are eliminated when they go bankrupt.
  • Studio Lambert will produce the show in partnership with Hasbro Entertainment, with named executive producers from both companies after Studio Lambert won a roughly 50‑company bake‑off to secure the job.
  • Netflix expects the series to premiere in fall 2027 and is seeking applicants who are at least 21, legal U.S. residents with a valid passport, and available for about three weeks of filming.
  • The series builds on recent Netflix unscripted experiments and the popularity of Monopoly Go!, and it could influence how studios adapt legacy game and franchise IP into high‑stakes reality formats.