Overview
- As Ever and Netflix issued statements praising their collaboration and saying the brand is now ready to operate on its own.
- Netflix’s first-look deal with Archewell Productions remains in place, separate from the consumer-brand divestment.
- The lifestyle label launched in April 2025 alongside the Netflix series With Love, Meghan, offering items like jams, teas, honey, wine and candles.
- Coverage reports that operational support previously provided by Netflix will shift in-house, with plans for wider international availability noted by unnamed sources.
- With Love, Meghan ran for two seasons plus a holiday special and has not been renewed for a third, with external data showing relatively low late‑2025 viewership.