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Netflix Brings "KPop Demon Hunters" to Netflix House in Dallas and Philadelphia

The one-year activation converts the Oscar-winning hit into ticketed music-led attractions that kick off wider merchandise sales and franchise development.

Overview

  • Netflix announced on the film’s one-year anniversary that ticketed "KPop Demon Hunters: The Immersive Experience" will open at Netflix House locations in Dallas and the King of Prussia Mall in Philadelphia, with fan screenings and a TikTok watch party scheduled for June 20, 2026.
  • The holiday-season attraction will center on the film’s music and photo moments, including a giant Derpy Tiger sculpture, and Netflix says ticketing details and dates will be released later this year.
  • Netflix and third-party data show the title has sustained exceptional reach — roughly 600 million reported views, 52 consecutive weeks on Netflix’s Global Top 10, and blockbuster soundtrack streaming that reinforced cross-demographic fandom.
  • The company is moving into a broad commercial phase with official toys, apparel, pre-order LEGO sets, a Netflix Playground app with minigames, and other brand deals while confirming a sequel in early development with directors Maggie Kang and Chris Appelhans and Sony Pictures Animation attached.
  • Beyond merchandise and attractions, outlets cite measurable cultural spillovers from the film — a 22% increase in U.S. Duolingo Korean learners and higher travel interest to South Korea — and Netflix says the House activations are designed to drive repeat local engagement and sustained fandom.