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Netflix Authorizes $25 Billion Share Repurchase

The move signals a shift in how the company plans to use cash after the Warner Bros. Discovery pursuit ended.

Overview

  • Netflix, which on Thursday authorized a $25 billion share buyback, set terms with no set share count and the option to pause purchases.
  • The authorization adds to a December 2024 program that had about $6.8 billion remaining as of March, according to company disclosures.
  • First-quarter net income rose to $5.283 billion, an 83% jump helped by a $2.8 billion payment tied to the abandoned Warner Bros. Discovery bid.
  • The stock fell as much as 9% on April 17 after the earnings release and news that co‑founder Reed Hastings will exit the board in June.
  • Analysts see the repurchase as a signal of Netflix’s next phase, as it leans into ads, live events, tech deals like InterPositive, and recent price increases.