Overview
- KitKat told AFP on Saturday that a truck carrying 413,793 bars vanished en route from central Italy to Poland and remains missing.
- Nestlé said investigations are underway with local police and logistics partners to locate the vehicle and cargo.
- The brand cautioned that shoppers could face fewer KitKats on shelves before Easter because the consignment was meant for multiple European markets.
- Each bar carries a unique batch code, and Nestlé asks retailers and consumers to scan and report matches rather than try to recover goods.
- Nestlé framed the heist as part of a broader surge in cargo theft in Europe, citing an IUMI and TAPA EMEA report on more sophisticated freight fraud.