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Mumbai Police Channel 'Bridgerton' to Warn of Online Scams

The Lady Whistledown-style post leverages pop culture to draw attention to cyber-safety risks.

Overview

  • On February 3, the force shared an Instagram advisory styled like Lady Whistledown’s Society Papers and signed off as Mumbai Police.
  • The message urged caution with strangers online, warning that alluring profiles can deceive and that not every “masked guest” deserves a dance.
  • The campaign drew quick engagement, with reports noting roughly 19.6k likes and 264 comments shortly after posting.
  • Coverage links the outreach to a rise in so-called digital arrest scams in Mumbai, where callers impersonate officials on video and pressure victims to pay.
  • Reporting says the cybercrime cell has intensified interstate actions to disrupt these networks and recover lost funds.