Overview
- The retailer proposes merging convenience buying and commercial functions into a central trading team, removing the standalone convenience buying unit.
- About 100 head‑office roles are at risk under the plan, with a formal consultation to begin and support offered for redeployment where possible.
- Morrisons says there will be no direct impact on Morrisons Daily stores as structures are consolidated.
- General merchandise support functions will relocate from Bradford’s Hilmore House to a new Warrington office later this year, with Bradford GM roles closing when the site opens.
- The restructuring forms part of CEO Rami Baitiéh’s turnaround strategy focused on convenience growth, with reports of plans to add up to 300 Morrisons Daily stores annually.