Overview
- Morrisons launched the nationwide offer that gives dine-in customers one free hot drink or chilled dispensed fizzy drink when they visit wearing a 2026 World Cup national team shirt.
- The free-drink window runs from June 11 to June 28, and the deal is limited to one drink per customer per day and cannot be used with other drink offers.
- Eligible hot drinks include tea, Americano, latte and cappuccino while mochas and hot chocolate are excluded, and the offer applies only in Morrisons Cafés during normal opening hours.
- The promotion links to a limited-edition Match Day Menu, available until July 19, featuring items such as the Match Day Burger (£12) and the Loaded Hot Dog (£6.50) to encourage food upsells.
- Morrisons framed the move as a way to help fans celebrate the tournament and drive footfall, a common retail tactic to increase in-store spending during major sporting events according to company comments.