Overview
- Eligible E*TRADE customers can now buy, sell, and hold spot Bitcoin, Ether, and Solana through linked Zero Hash accounts without leaving the brokerage platform.
- The service charges a 0.50% commission on trades and does not provide FDIC or SIPC protection for crypto holdings.
- The rollout, completed for the wider client base on July 16, relies on Zero Hash for trade execution and custody while external transfer capability stays disabled until later in 2026.
- Morgan Stanley plans to migrate these digital asset services into Morgan Stanley Digital Trust, a national trust bank it is organizing, which would bring custody and settlement under its regulated umbrella.
- The offering tightens competition with Coinbase, Schwab, Robinhood, and Fidelity on retail pricing and raises operational concentration risks because many users’ crypto exposure sits with one infrastructure provider.