Overview
- Modern Bread, which revised prices Saturday, lifted tags on basic loaves by up to ₹5 in Mumbai and nearby areas.
- Retailers report new rates such as ₹45 for a 400g sandwich loaf, ₹60 for whole wheat, ₹65 for multigrain, and ₹30 for a small brown loaf, with prices varying by city.
- Bakers cite a rapid rise in petrol and diesel prices by about ₹3.9 per litre within a week linked to the Iran conflict, plus higher LPG, salt, and preservative costs that raise baking and delivery expenses.
- Packaging has grown costlier because India imports much of the plastic used for bread bags and a weaker rupee makes those imports pricier, squeezing margins.
- Market watchers expect rivals like Britannia and Wibs to consider price revisions next, while small bakeries warn further hikes are likely and households already see breakfast bills climb; analysts say biscuits and other packaged foods could be next if costs stay high.