Overview
- MLB’s multi‑venue festival runs July 10–14 and culminates with the 96th All‑Star Game at Citizens Bank Park on July 14, combining on‑field events, the MLB Draft and a 500,000‑square‑foot All‑Star Village at the Pennsylvania Convention Center.
- Programming highlights include the HBCU Swingman Classic on July 10, the All‑Star Futures Game and the new MLBx 3‑on‑3 skills competition on July 12, the Home Run Derby on July 13, and the All‑Star Game on July 14.
- Major entertainment and broadcast plans are set: Patti LaBelle and Jennifer Hudson will perform in pregame ceremonies, Boyz II Men will appear for the Stand Up To Cancer moment, and coverage is split across FOX, MLB Network, NBC/Peacock and Netflix.
- Organizers are using Philadelphia-specific activations — a custom Liberty Bell replica, neighborhood‑themed exhibits, local chefs and exclusive merchandise — to market the city and connect the series to nationwide 250th anniversary programming.
- City and MLB partners have made substantial event and infrastructure investments aimed at handling large visitor numbers and boosting local businesses with short‑term jobs, tourism spending and expanded airport and public‑safety upgrades.