Overview
- NBCUniversal says the first five nights averaged 26.5 million viewers, up 93% from Beijing 2022 and the strongest start since Sochi 2014.
- Streaming has reached 5.3 billion minutes, largely on Peacock, surpassing totals from recent Winter Games.
- Friday’s marquee live events include Ilia Malinin’s men’s free skate at 1 p.m. ET and the U.S. women’s hockey quarterfinal vs. host Italy at 3:10 p.m. ET.
- NBC has pledged live coverage of all events across NBC, USA Network, CNBC and Peacock, with daily spoiler‑free primetime packages on NBC.
- Some viewers lost NBC on Fubo due to a carriage dispute, with alternatives promoted such as Peacock, DIRECTV and over‑the‑air antenna access.