Overview
- Midjourney confirmed it bought astrology app Co‑Star in the spring and the acquisition was publicly announced on Friday, July 24, when founder Banu Guler tweeted that she will join Midjourney as chief design officer.
- Midjourney founder David Holz said Co‑Star will remain under Guler’s control while her team joins Midjourney to help build the company’s product and design organization.
- Bloomberg reported that Midjourney plans to develop a dedicated astrology‑focused image generator, a prospect described in coverage as a reported next product rather than a company confirmation.
- Financial terms were not disclosed and Midjourney has given limited public comment beyond Holz’s blog post, declining to answer further questions from reporters.
- The acquisition gives Midjourney access to Co‑Star’s roughly 4.3 million monthly users and signals a strategy to broaden consumer offerings as the company seeks differentiation from better‑funded rivals like OpenAI and Google.