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Micro-Budget Horror 'Undertone' Opens to $9.3 Million for A24

Private financing helped transform festival buzz into a lucrative A24 rollout.

Overview

  • The feature debut from Ian Tuason earned $9.3 million domestically from roughly 2,570 theaters, ranking third for the weekend.
  • Made for a reported $500,000 and shot largely in Tuason’s Toronto childhood home, the film drew praise for immersive sound design and Nina Kiri’s lead performance.
  • Based on media calculations, the opening gross equates to roughly 18 times the reported production budget.
  • A24 acquired global rights after festival screenings in a reported mid-seven-figure deal, positioning the film as its latest low-cost breakout.
  • Tuason says Canada’s public funders passed on the project and he is now discussing potential sequels with A24 while developing a Paranormal Activity reboot.