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MG Unveils Go! Hatchback and Cyber Concept at Goodwood

MG is shifting toward characterful, performance-focused EVs, confirming a 2027 production hatch that follows the Go! concept while presenting the Cyber as a flagship styling study.

Overview

  • MG revealed two electric concepts at the Goodwood Festival of Speed early July, the B-segment Go! and the D-segment Cyber Concept, to showcase a new design direction and on-stand technology demonstrations.
  • MG confirmed the Go! previews a production model due in 2027 and said the concept and road car were designed by the MG Design Centre in London under design director Carl Gotham.
  • The Cyber Concept is presented as a flagship, performance-minded D-segment SUV inspired by the EX181 land-speed car, but MG has not announced any production timetable for it.
  • MG has withheld technical specifications for both concepts—battery capacity, motor output, range and charging figures remain unpublished—even as the company displayed AI, ADAS, sensor and LiDAR demonstrations at Goodwood.
  • The moves form part of MG’s wider Europe-focused expansion backed by SAIC, positioning a character-led small EV to compete with the Renault 5 and Mini EV while signalling broader battery and hybrid advances to watch as models arrive from 2027 onward.