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Meta Launches $299 Meta Glasses With Muse Spark and Kylie Jenner Edition

The cheaper, Meta‑branded line with day‑one Muse Spark rollout signals a push to make wearable AI mainstream.

Overview

  • Meta unveiled Meta Glasses on June 23, 2026, selling three frame families, 26 style combinations and a Kylie Jenner Starfire edition that ships immediately through Meta.com and major retailers with prices starting at $299.
  • All new Meta Glasses come with Meta AI powered by Muse Spark out of the box and Meta is distributing Muse Spark as a software update to existing Ray‑Ban Meta and Oakley Meta owners in the US and Canada.
  • The glasses use a 12MP ultrawide camera that captures up to 3K/30fps video, open‑ear speakers, a six‑mic array with wind reduction, about eight hours of battery life plus a 40‑hour charging case and 32GB of storage.
  • Meta has added practical features for everyday wear including prescription support and an Rx Lens Swap program, visible recording LEDs and hardware tamper‑detection to address privacy concerns, and a dedicated action button for on‑device AI.
  • The move lowers the entry price for Meta’s smart‑glasses lineup to expand adoption and leverage the company’s dominant share of smart‑glasses shipments, a shift that could put pressure on rivals such as Google, Snap and prospective Apple devices.