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Meta Grants Rivals One-Month Free WhatsApp Business API Access in EU Antitrust Talks

EU regulators say the move creates room to negotiate binding fixes.

Overview

  • Meta said rival general‑purpose AI chatbots in the European Economic Area will get free access to WhatsApp’s Business API for one month while it negotiates with the European Commission.
  • The Commission welcomed the step as progress and warned that talks will be brief and depend on Meta showing it will fully address competition concerns.
  • The offer follows a January rule that limited WhatsApp integration to Meta’s own assistant and a March change that let rivals in for a fee, which drew a second EU charge sheet.
  • Failure to resolve the case could bring a finding of wrongdoing and fines of up to 10% of Meta’s annual global revenue.
  • The probe began after complaints from The Interaction Company, maker of the Poke.com assistant, and a Spanish competitor, highlighting how smaller chatbot firms risk losing access to WhatsApp’s huge user base.