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Mercedes Repositions GLA as an Electric‑First Compact SUV

The automaker is aiming to make the GLA a volume EV by pairing a claimed long WLTP range with an 800‑volt fast‑charging system and new AI‑led infotainment.

Overview

  • Mercedes unveiled the third‑generation GLA at the end of July and opened orders in Europe on July 30, with German pricing starting at €48,599 for the entry GLA 200 electric.
  • The launch line-up has three electric trims — GLA 200, GLA 250+ and range‑topping GLA 350 4MATIC — with 58 kWh and 85 kWh usable battery options and a 71 kWh pack due later.
  • Mercedes claims a top WLTP range of up to 657 km for selected derivatives and an 800‑volt electrical architecture that can add roughly 270 km of range in about 10 minutes on ultra‑fast DC chargers.
  • The GLA rides on the new MMA compact platform, which increases interior space and practical storage with a 410‑litre boot, a 107‑litre frunk and towing capacity on selected 4MATIC models.
  • Mercedes fitted a near‑40‑inch MBUX Superscreen and a generative‑AI virtual assistant that links services such as ChatGPT, Microsoft Bing and Google Gemini, and the company confirmed hybrid petrol variants will arrive in early 2027.