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Mercedes-Benz CEO Says He Rejected Trump Administration Bid to Move HQ to U.S.

Ola Källenius says the company’s Swabian roots make a headquarters move unacceptable.

Overview

  • Källenius told German outlet The Pioneer that Commerce Secretary Howard Lutnick pitched a U.S. headquarters relocation last year with tax breaks and other incentives.
  • He said Mercedes-Benz remains a global company anchored in Stuttgart, rejecting the idea of uprooting its identity from Swabia.
  • Mercedes has announced it will shift production of a sport-utility vehicle to its Tuscaloosa, Alabama plant beginning in 2027.
  • The company also plans a new Research & Development hub near Sandy Springs, Georgia, as part of expanded U.S. operations.
  • The episode highlights the administration’s broader use of tariffs and incentives to attract corporate investment to the United States.