Overview
- McDonald’s confirms the UK and Ireland game starts on September 10 with full prize lists and rules published in advance.
- Top rewards include up to three £100,000 cash wins, about 60 prizes at £5,000, and roughly 90 Jet2holidays worth £2,000 each.
- Partner-backed items feature more than 300 Merlin Annual Passes, 500-plus LG OLED TVs, £200 TrainPal credit, and over 4,000 £100 Virgin Experience Days.
- Players peel stickers on selected items for instant wins or Property Codes to bank in the app, with a reported 1‑in‑4 chance to win instantly on‑pack.
- This year replaces Digital Peel with a Special Edition World in‑app experience where scanned pieces trigger a Grimace‑led 3D board for property cards, prizes, rewards points or cash.